About Us

We provide financial services firms and their professionals with a proprietary, behavioral-powered growth system that personalizes and deepens human connections at scale.
OUR MISSION
We believe that when people can express how they think and feel about their money, they are more empowered, engaged, and open to meaningful and productive financial conversations, leading to more positive financial outcomes.
team

Execution-focus

Our team brings industry experience and an execution orientation with backgrounds in wealth management consulting, product development, and strategy positions within industry.
Carrie Nelson
Founder, CEO
Bryant Fuller
COO
Carsten Erner, PhD
Chief Scientist
Jeff Kenney
CTO/CISO
Yves-Paul Auffray, PhD
Head of Behavioral Science
Mary Waller
Head of Advisor Success
Christos Bernardis
Director of Engineering
Allie Morgan
Advisor Success Leader
Cara Lang
Senior Software Engineer
Alexia Kenney
Project Manager
Maheer Farooq
Data Scientist
Lamar Pierce, PhD
Strategic Advisor, Behavioral Strategy
Bill Brickey, RCC
RCC
Carolyn B. Jones
RCC
Jermal L. Seward II
Esq. RCC
Terri Kallsen
Senior Operating Partner, Rise Growth
James E. Hays
CEO, Coast Range Capital, LLC
Tony Leal
Advisor, Envestnet
Bob Mooney
General Counsel for Oyster Consulting, LLC
Pete Bowman
Managing Director of Oyster Consulting, LLC
Randy Bradshaw
Partner, &Partners
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Founding
Understanding
Growing
Researching
OUR STORY

A Journey of Personalizing Financial Services.

Founding
Atlas Point was founded on a simple concept – to create something of value for the industry that we love. To do this, we conducted numerous focus groups and worked closely with Financial Professionals to identify challenges, frustrations, and pain points in financial conversations.
OUR STORY

A Journey of Personalizing Financial Services.

Understanding
We learned that while Financial Professionals may define success differently, they face common concerns regardless of firm or client segment. These findings clarified our core goal of reimagining financial conversations as less intimidating, more empathetic, and personal to each investor.
OUR STORY

A Journey of Personalizing Financial Services.

Growing
In pursuit of this goal, we strive to help Financial Professionals consider each client’s unique way of thinking about financial decisions. With deeper understanding, Financial Professionals can start better conversations that efficiently address goals and tactfully respond to behavioral tendencies.
OUR STORY

A Journey of Personalizing Financial Services.

Researching
Our leadership team has collectively consulted with 40+ firms in the financial services industry. We are a team of curious PhDs, economists, and data scientists who eagerly examine the changing wealth management landscape in search of opportunities to optimize the financial experience.
solutions
Get started with Atlas Point
Let's partner together to configure a system that is right for you, your team, and your firm.
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